Registry/APM-0068
Case No.
APM-0068
Filed
July 29, 2026
Severity
1 / 5 · MINIMAL

Snapchat's My AI posted a mysterious Story on its own and stopped responding, panicking users

Attribution Anonymous

Independent project · aggregated from public reports and may be unverified — see the primary source below · not affiliated with or endorsed by any company or product named.

In August 2023 Snapchat's My AI chatbot, which is not designed to post Stories, posted a one-second image that looked like a wall or ceiling and then stopped answering messages. With hundreds of millions of daily users, many panicked that the bot had gone sentient or was watching them. Snap said it was a temporary technical glitch and that My AI cannot normally post Stories.

Verified Facts

  • My AI posted a one-second Story despite not being designed to post Stories
  • It stopped responding to messages during the incident
  • Snap attributed it to a temporary technical glitch

Not Publicly Confirmed

  • The exact root cause of the glitch

Operational Lessons

  • Unexpected behavior from a consumer AI erodes trust fast, even when harmless
  • Constrain what an assistant can do, and fail visibly rather than silently
Snapchat users freak out over AI bot that had a mind of its own (CNN)cnn.com
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